Turn incomplete CRM records into rich, actionable intelligence
Automatically enrich every contact and account in your CRM with firmographic, technographic, and intent data — keeping your database fresh, complete, and sales-ready.
Built for RevOps, Sales Ops & Data Teams
The Problem
Why manual triage doesn't scale
Incomplete CRM Records
Half your contacts are missing job titles, phone numbers, or company data. Reps cannot prioritize or personalize outreach.
On average, 30% of CRM data becomes outdated annually
Manual Research is Unscalable
SDRs spend hours on LinkedIn and company websites researching prospects before they can even write an email.
Reps spend 5.5 hours per week on manual data entry and research
Data Decay Erodes Pipeline
People change jobs, companies get acquired, tech stacks evolve. Stale data leads to bounced emails and wasted outreach.
No Intent Signal Visibility
Your CRM shows who prospects are but not what they are actively researching — so you miss the buying window.
67% of the buyer journey is completed before contacting sales
Results
Measurable impact from day one
95%
Data Completeness
Auto-enrichment fills in missing fields across contacts and accounts at scale.
60%
Less Manual Research
Reps get enriched profiles instantly, eliminating hours of manual prospect research.
40%
Higher Email Deliverability
Verified contact data reduces bounced emails and improves outreach effectiveness.
2x
Pipeline from Existing Data
Intent signals surface hidden demand in your existing CRM, unlocking net-new pipeline.
Capabilities
Everything you need for intelligent triage
Firmographic Enrichment
Auto-fill company size, industry, revenue, location, and funding stage from a database of 50M+ companies.
- Real-time company data lookup by domain or name
- Subsidiary and parent company mapping
- Revenue range and employee count verification
Technographic Intelligence
Detect the technology stack your prospects use — from CRM and marketing automation to cloud infrastructure.
- Tech stack detection across 10,000+ products
- Install and removal event tracking
- Competitive displacement opportunity alerts
Buyer Intent Signals
Surface accounts actively researching your category with third-party intent data layered into CRM records.
- Topic-level intent scoring by account
- Surge detection for in-market timing
- Intent-to-CRM field mapping for scoring models
Continuous Data Hygiene
Scheduled re-enrichment keeps records fresh. Automated deduplication and validation prevent data rot.
- Configurable re-enrichment cadence per segment
- Duplicate detection and merge automation
- Email verification and bounce risk scoring
How It Works
Three steps to automated triage
Step 1
Scan & Identify Gaps
AI scans your CRM to identify records with missing, outdated, or unverified data — prioritizing high-value accounts.
Step 2
Enrich & Verify
Missing fields are auto-populated from firmographic, technographic, and intent data sources with confidence scoring.
Step 3
Maintain & Alert
Continuous monitoring detects data decay, job changes, and intent surges — keeping your CRM evergreen.
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